Google Android Campaign Tracking Market Link

Question

I use this URL builder to set up Google Android campaign tracking: https://developers.google.com/analytics/devguides/collection/android/devguide#google-play-builder

The URL that it generates uses a standard scheme: https://play.google.com/store/apps/details?id=com.mysite.myapp ...

Using this style URL gives customers the ability to open in their browser against the play store, where, how is the market: // details? id = com.mysite.myapp ... not (our preferred UX).

Question: Can someone confirm that this market: // URL will work with GA campaign tracking? I am testing this, but tracking is not reliable for me, and I'm not sure about the results that I see. I hope Google improves this feature.

market: // Details ID = com.mysite.myapp ...

Answer 1

Using the market:// scheme will work with Google Analytics campaign tracking. You can use the GA URL builder and simply replace the market:// scheme.

The &referrer parameter on this link, if you enable it, will be passed to your application upon installation as an additional line with the intent INSTALL_REFERRER , regardless of whether you use the https:// or market:// scheme.

GA will use this referrer line to track campaigns.

I realized that you prefer to use market:// , but wanted to put out others who can read this, that the market:// scheme is officially outdated, in favor of https:// .