Analytics rejection, output rate based on Ajax results

Question

Hope someone can advise me how Google Analytics fulfills the request regarding bounce rate, exit speed.

We have a site on which we recently conducted a major update. We noticed a huge bounce and exit speed from our home page. It uses a bounce rate of 2.3%, which has now increased to 35%.

One thing that comes to mind is the old site, which people put in the search data and send it to the search results page. Now we perform this action through ajax. We added trackPageview to google to keep statistics the same.

_gaq.push(['_setAccount', 'XX-99999-9']);
_gaq.push(['_trackPageview', '/searchresults/']);

So, let's say someone executes an ajax request and then leaves the site. Will it exit the homepage or search results or BOTH?

I hope you can advise.

Answer 1

You are probably looking at it back. It is very * unlikely * that 2.3% was a "real" failure rate, and it is more likely that 35% (excellent failure rate) is a more realistic number.

A 2.3% bounce rate usually means that either the initial sign-in page or all the input pages simultaneously sent multiple clicks to Google Analytics.

But the basic definition of bounce is a visit in which only one request (for example, one pageview) was sent to Google Analytics.

EDIT:

, GA. /searchresults/ . /searchresults/, -.

Google , AJAX. , , , . , - , "" , .