It is possible! The following works well with my Acrobat, due to a little hacking of PDF files. Just test it on your Mac, you have to configure it on your platform. Just define the following macro
\newcommand{\LaunchBinary}[2]{%
%
%
\leavevmode%
\pdfstartlink user {
/Subtype /Link
/Border [0 0 0]%
/A <<
/F <<
/DOS (xxx)
/Unix (xxx)
/Mac (
>>
/S /Launch
>>
}
\pdfendlink%
}
"xxx", , № 1, . , PDF "", "demos/1/Wave1D.app",
\LaunchBinary{demos/1/Wave1D.app}{Start}
. . !
, , , Adobe Acrobat (Reader). MacOS " " .