Background
I use pandoc to convert Markdown -> PDF with links included in the BibTeX quote database. In my bibliography, I would like to refer to typographical conventions in the original article, namely italics and indexes. The citation in the bibliography should look like this:

I have the following quote exported from Zotero as BibTeX.
@article{stanley_restrictions_1969, title = {Restrictions on the Possible Values of $r_{12}$, Given $r_{13}$ and $r_{23}$}, volume = {29}, issn = {0013-1644}, url = {http://dx.doi.org/10.1177/001316446902900304}, doi = {10.1177/001316446902900304}, number = {3}, urldate = {2013-01-04}, journal = {Educational and Psychological Measurement}, author = {Stanley, JC and Wang, MD}, month = oct, year = {1969}, pages = {579--581} }
Zotero speeds up dollar signs, brackets, and underscores ( \$r\_\{12\}\$
) when exporting to BibTeX format, but I just use sed to pull them out before calling pandoc. But then pandoc runs off again. If I convert from Markdown -> LaTeX, pandoc produces:
Stanley, JC, \& Wang, MD (1969). Restrictions on the Possible Values of \$r\_12\$, Given \$r\_13\$ and \$r\_23\$. \emph{Educational and Psychological Measurement}, \emph{29}(3), 579--581. doi:10.1177/001316446902900304
which means i get:

Question
How can I include LaTeX math in the BibTeX quotes used by pandoc when converting from Markdown -> PDF?
user918938
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