There are a few SO questions that concern this, but the KEY question I need to answer is this:
How does Facebook associate a mobile app installation with a specific ad for a NewsFeed mobile app? Consequence Does the Facebook Insights dashboard include the JUST installs Mobile Installs tab based on mobile app install ads? Or does it capture ALL installations?
It seems that the PublishInstall method is called every time the application is installed (assuming the Facebook SDK is integrated). How do I know if Facebook ONLY counts installs from an ad?
If someone can become the source of something that would be better, but the answer from knowledge would also be great.
Thanks!
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